Writing
Seventeen years of notes, from 2009 to today. The old posts stay up — nothing has been quietly deleted.
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Making Money From Your Blog
Outlines three ways to monetise an established blog: affiliate product reviews, building a mailing list, and selling advertising space.
Good Ideas For Your Next Blog Posts
Three evergreen sources of blog-post ideas – commenting on niche news, having a good rant, and reviewing products – so a niche blog never runs out of content.
Nobody Buys My Backend Product
Suggests three ways to recover sales when prospects decline a backend upsell: discounted downsells, smaller packages, and email follow-up.
Getting Traffic To Your Blog
Recommends three simple ways to build blog traffic: a Twitter account, regular posting, and forum signature advertising.
The Difference Between Internet Writers And Traditional Writers
Compares internet writing with traditional print journalism across output length, research depth, and keyword focus.
Research Techniques For Up-To-Date Information
Explains how to find current information online using Google's date filters, social media, and news sites.
Choosing A Topic For Your Niche Blog
Suggests three approaches to picking a niche blog topic: personal passion, current trends, and product research.
Reputation – Your Lifeblood As A Forum Marketer
Argues that building a credible, long-term reputation on forums is essential to converting forum members into buyers.
The Different Types Of Blogs You Need To Know About
Outlines three blog types to consider before starting one: personal, company, and niche blogs.
High Perceived Value Backend Products
Suggests three ways to raise the perceived value of a backend product: video training, personal coaching, and group teaching.
Getting Started Blogging
Sets out three steps to launch a blog: choosing a self-hosted domain, installing WordPress, and starting to write.
Creating A PDF File For An Ebook
Describes three ways to convert an ebook document into PDF: LibreOffice, Microsoft Word, and a PDF printer driver.
The Holy Grail – A Little Marketed On Forum
Advises on how to start advertising on a forum that currently has little or no marketing activity.
The Pitfalls Of Online Research
Sets out the main risks of researching online - missing information, inaccurate sources, and plagiarism - and how to avoid each.
Ebook Writers – Have You Considered These Alternatives?
Sets out three alternatives to writing an ebook - an audio series, a video series, and a webinar - for marketers who dislike writing.
Secrets To Finding A Forum To Market On
Suggests three ways to find suitable forums for forum marketing - forums you're already established on, Google searches, and asking niche contacts.
How To Create A Backend Product Quickly
Outlines three quick ways to put together a backend product - reselling an existing product, building a course, or buying a readymade package.
More Money Making Opportunities For Ebook Writers
Describes three ways to keep earning from an ebook after the initial sale - affiliate links, publishing rights, and repurposing.
Does Ebook Piracy Matter?
Looks at how ebook piracy happens and suggests download protection, membership sites, and built-in secondary income to limit its impact.
Is Forum Marketing Worth It?
Explains how to judge whether a forum is worth marketing on, by checking its activity levels, niche fit, and existing advertising.