About Thom Lancaster
Who writes this, what the archive covers, and how I go about it.
I have been writing about internet marketing since 2009. The archive here covers the ground I was working on at the time: building authority, outsourcing, traffic, pricing and getting products made.
The blog went quiet for a while and is coming back. The old posts are still here rather than deleted, and I intend to go back and refresh the ones that deserve it.
These days the work is information products, affiliate marketing and a good deal of generative AI, which is also what rebuilt this site.
In short
How I work
Scarcity, but never faked
I have run plenty of dime sales and offers with a limited number of places. When a deadline or a limit is stated, it is a real one.
Corrections welcome
Some of this archive is well over a decade old and parts of it have aged. If something here is wrong, send it over and I will look at it.
The archive gets refreshed
Old posts stay up rather than being deleted, and the plan is to go back and update the ones worth updating.