9 Ways To Grab Affiliates To Promote Your WSOs

The whole landscape under which Warrior Special Offers are run has changed substantially over the past few months. More WSOs than ever before are selling substantial numbers of copies – in the hundreds and in the thousands. There’s one simple reason for that. The launch of a system which you can use to get affiliates for your WSO using Warrior+Plus.

That doesn’t mean that all other WSO models are out-dated. There are still ways to be successful with free WSOs, many of which I’ve talked about before. But, if you do want to reach the top level of WSO sales, you need to do everything you can to attract affiliates. In this blog post, I’ve laid out nine ways you can encourage affiliates to promote your WSOs.

Way #1 – Offer A Generous Commission For Sales

Almost every WSO now offers 50% commission to affiliates. That isn’t always that attractive, as most affiliates can work out the sums and the numbers. You need to offer more than 50% to get the top level of affiliates on board. Anywhere between 75% and 100% works well. The commission should be the same for every affiliate; nothing creates bad will faster than when it’s known that you’ve given some affiliates a more special consideration.

Way #2 – Make Your WSO Into A Bundle

A WSO with multiple components look much attractive to buyers than a WSO which is a single report or video. Affiliates know that, and most will look to promote WSOs which overdeliver. It’s easy enough to split a longer report into several short reports, each comprising of a different module, or introduce some bonus products to expand your WSO.

Way #3 – Create Persuasive Copy

You want your copy to convert visitors to buyers. This means more sales for you personally, and also more sales for your visitors. Most affiliates are very in tune with the number shown inside Warrior+Plus, and they look for WSOs with a high conversion rate. If your WSO initially fails to wow the audience, you’ll miss out on many of the affiliates who scan Warrior+Plus looking for a head start on the next WSO Of The Day.

Way #4 – Avoid Essential One Time Offers

There can be many benefits to offering upsells, as these can increase your bottom line, but they can also turn affiliates right off from promoting, particularly if they do not get a piece of the one time offer. Modern affiliates expect more that that for supplying a lead to you. In particular, if you ever release a product which is just a thinly disguised promotional tool for another product, make sure you steer well clear of the affiliate route, unless you want to put these people off from ever promoting for you again.

Way #5 – Encourage Affiliates At Every Turn

You need to be widely advertising the affiliate programme, particularly to buyers. These are the people who have already invested their own hard earned cash into your WSO, and they can make or break taking it to the next level. Make sure that you advertise the affiliate programme on your download page. If you set up a site to advertise the WSO, you can also advertise the affiliate programme there. Treat getting affiliates as being the second most important part of the whole WSO process (behind only creating the product itself).

Way #6 – Release WSOs On A Regular Basis

This is probably one of those things that is easier said than done. It’s something we’d all do in an ideal world. But, to get the top level of affiliates on board, you need to be releasing something regularly that they can promote. This keeps your name fresh in their mind. This doesn’t mean releasing rubbish, or products that are unfinished, but there can be an advantage to releasing smaller products on a more consistent basis, rather than going for one massive launch.

Way #7 – Keep Affiliates Informed About Your Launches

This is a tactic that very few WSO sellers implement, even though it would provide them with many more promotional opportunities. You need to satisfy the core of affiliates who want to promote every WSO you release. Many affiliates struggle to promote, not because they don’t want to, but because they have pre-arranged mailings already planned. Establish a notification list, which you can use to let people know when you plan to release a product.

Way #8 – Provide Support And Training For Your Affiliates

Affiliates generally fall into two camps: the experienced affiliates who know exactly what they’re doing, and those people who have been recruited solely because they liked your product. You can help both of those. Provide training for the new affiliates (my own Warrior+Plus Affiliate Goldmine comes with PLR and may be useful). For the experienced affiliate, you want to make your product easy to promote. Copy and paste emails, and other affiliate tools, will help here.

Way #9 – Promote The WSO To Your Own List When You Launch

The reasoning behind this is simple. You want to get initial buyers, and who better than those people who have already demonstrated that they like your products? If you get an initial run of sales, the statistics shown in Warrior+Plus will look good to affiliates and there will be a trickle effect. Of course, what this means is that you really need to establish a list before you start running WSOs. That’s why starting with a free (or very low cost) WSO can be an excellent strategy if you’re new to Warrior Special Offers.

Over To You

I hope this blog post has spurred you on to produce WSOs which are attractive to affiliates, and I’d love to hear what you think.

Have you tested out these techniques? Let us know which ones work for you.

Or, have I missed a technique which you’d like to share.

Just use the comments box below to join in the conversation.