Categories
Product Creation

Ebook Pricing Strategies

When you are writing an ebook a big question that often comes to mind is, “How much can I charge for my ebook? What is my likely audience going to pay?” This is a difficult question to answer and you may wish to go ahead and test out your ebook at different price points to […]

Categories
Observations

How Much Does A Backend Product Sell For?

There are many different pricing strategies that you can use to decide how much to sell a frontend product and the associated backend product for. In this article I am going to consider some of the main options for you so you can decide the most appropriate for the business that you are implementing.

Categories
Thoughts

Scarcity in Animation

Last time I posted about scarcity, a subject very important for marketers, but a concept with which everyone might not be familiar. I just saw a great example which I'd like to share with you. Scarcity is the concept of making something scarce, that is limiting its availability. For instance, in Internet Marketing, you could […]

Categories
Thoughts

High and Low Ticket Items

As a member of Earn1KADay, I find it probably the source on the Internet for interesting discussions relevant to Internet Marketing. As it’s a private forum I can’t reveal the exact contents here, but I recently read an interesting discussion about high and low value ticket items, as tested by a number of forum members. The results may […]