There’s a common opinion that it’s difficult to get started with the media to use them to help to be seen as an expert.  That’s not really the case.

It’s incredibly easy to be involved in the media.  The media are always looking for people to interview and speak to.  There are many radio stations, local, national and international. These stations are looking for guests to appear on their shows.  It can be cheaper for the station to interview somebody then it is to play music and pay royalties. There are plenty of talk only stations that take advantage of that.  There are also podcasts needing regular guests. Combine the spoken media with a huge amount of newspapers that are published worldwide and news sites that exist online and so there’s a vast market out there for you to exploit. I hope that you can see how easy it can be to be seen as an expert by using the media once you’ve got yourself known as being available to speak. Read the rest of this entry

Innovating Your Blog Posts

In many ways, it’s amazing that so many people still stick with the traditional style of blog post – that is, lots of text.

There’s no need to.

Consider the alternatives, text, video and audio (there are others, but these are the main ones). Which one do you prefer? Which ones works best for your blog? Read the rest of this entry

I think that creating mobile software is a great business model if you’re looking to branch out from traditional Internet marketing.

When you’re considering getting into the mobile market, you’ll often try to decide what type of software to create. It’s great to say there are many options. Almost any type of software that you could get on a PC can also be integrated in some form to a mobile device and targeted towards that device. But there are definitely some winners in the mobile market, which you should explore before all of other options. In this article, I’m going to suggest three of these to you. Read the rest of this entry

Creating content for a blog can be hard. You have to continually come up with new ideas. And, you have to spend the time creating the content and putting it up on the site.

There are ways to use the skills of other people to create content for you and add value to your blog. And, even better, you can do this completely ethically and to the value of both parties. There’s no stealing content or trying to con people to get them to provide you with new blog material here.

So, what kind of methods can you use. I’ve selected seven of them that work well across a variety of blog types for this post. These should be applicable whether you’re in the Internet Marketing space or you’re working in another niche.

Read the rest of this entry

It is completely possible to exist as an expert using Internet Marketing techniques for your niche in complete isolation to everything else that’s going on. But, that really isn’t a good idea if you’re thinking of developing a long-term sustainable business. Your customers will be searching for you online and you want them to be able to find positive things out about you when they search for you.

There are a massive numbers of websites existing in the world. That number of websites is growing all of the time. This means, you need to choose the correct sites to visit which provide you with the most value for the time you have available to use them. Read the rest of this entry

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